{"product_id":"maxi-oval","title":"Maxi Oval","description":"Though the name on the dial might be relatively unknown, the shape of this 1960s icon is not. Bueche-Girod is a Swiss manufacturer that dates back to 1947 when it was founded by the husband-and-wife team of Vital Bueche and Edwige Girod. As a relative newcomer to the watch market at the time (many competitors were established in the 18th and 19th centuries), Bueche-Girod’s clear focus was on forward-thinking design. Located in Bienne, known as “the metropolis of Swiss watchmaking,” manufacturing and engineering prowess were abundant. The genius of Bueche-Girod was applying that Swiss expertise to cutting-edge case shapes like this Maxi Oval as well as intricate cuff designs, later in the 1970s. The brand’s work in this niche attracted the attention of larger names like Cartier, who famously used Bueche-Girod as a case and movement supplier.","brand":"Joopiter","offers":[{"title":"Default Title","offer_id":46652148908281,"sku":"JP0725089","price":14000.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/2783\/5385\/files\/JP0725089_01.jpg?v=1752759000","url":"https:\/\/shop.joopiter.com\/products\/maxi-oval","provider":"Joopiter","version":"1.0","type":"link"}